Future Food for a Growing World
- BRANDi
- Sep 25
- 2 min read

Food is undeniably one of the most essential aspects of human life. Yet securing enough of it for everyone often comes at the expense of exhausting natural resources. According to the Food and Agriculture Organization of the United Nations (FAO), agriculture already consumes 70% of global freshwater and occupies nearly half of all habitable land. If current practices continue unchecked, future generations may inherit a world where food is plentiful for some but scarce for many. By 2030, with the global population projected to reach 8.5 billion, demand for food will grow while the capacity of ecosystems to replenish themselves continues to shrink. This is why Future Food—innovations such as plant-based proteins, alternative raw materials, and technology-driven production systems—has emerged as a critical pathway to ensure that food security and sustainability can go hand in hand.
FUTURE FOOD SHOULD NO LONGER BELONG ONLY IN THE FUTURE
Future Food refers to innovations in food production and consumption that address global challenges such as population growth, climate change, and resource scarcity. It encompasses a wide spectrum of solutions:
Alternative proteins such as plant-based meat, cultivated (lab-grown) meat, and insect-based products.
Novel raw materials designed to replace resource-intensive ingredients.
Smart technologies that make production more efficient, resilient, and climate-adaptive.
Circular approaches that upcycle byproducts into valuable inputs, reducing waste.
At its core, Future Food is not only about feeding more people but also about redefining how food is produced and consumed—ensuring environmental balance, long-term food security, and equitable access by 2030 and beyond.
UTILIZING TECHNOLOGY IN FOOD PRODUCTION FOR SUSTAINABILITY
According to the UN, food shortages arise from the growing global population, which is projected to reach 8.5 billion by 2030. The global dilemmas of climate change and scarce agricultural land are other factors that will inevitably lead to the problem. As a result, technology plays a vital role in fostering food innovation by integrating itself into the production process of substitute raw materials. Furthermore, according to the National Food Institution, Thailand's future food market is valued at 91 billion baht—an excellent opportunity for the food industry or startup businesses in Thai food innovation. Many companies in Thailand have used technology to operate their food businesses with more significant environmental and sustainability considerations while still achieving profitable results. For example, "Madjai" is a Thai startup that produces plant-based protein and sells its products in Thailand and neighboring countries. Major corporations such as CP have also developed the Plant-TEC innovation, a technique for making plant-based meat with as much of its original taste and texture as possible and extending it to other food products within the company while promoting food sustainability. This is because, according to SCG, plant-based proteins use 47% to 99% less soil and 72% to 99% less water than meat production while emitting 30% to 90% fewer greenhouse gases.
If the entire world, including Thailand, constantly pushes for future food innovations by utilizing technology, this will not only provide consumers with more diverse food options but also add value to the food industry. Other than that, it will ensure that our world has enough food resources for future consumption, ultimately leading to food security for all of us.
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