Entrepreneurship: The Answer for Thai SMEs in a World Without Success Formulas

"Everyone can be a business owner, but not everyone becomes an entrepreneur.”

In EP.8 of FUTUREADY Leader,

K. Sinto Wanitkit, Director of the Future-ready SME Agenda at the BRANDi Institute of Systematic Transformation (BiOST), reflects on his own journey from running a business day-to-day to championing SMEs across Thailand. He shares what truly separates a business owner from an entrepreneur: not titles or resources, but mindset—the fire to persist, adapt, and turn challenges into growth.

This article explores why SMEs, though they account for over 90% of Thailand’s businesses, remain underpowered in their contribution to GDP—and how the right entrepreneurial mindset can transform not just companies, but communities. It also asks a critical question: in a world of shifting markets, rapid technology, and new global rules, what will it take for Thai SMEs to be truly Future-ready?

📌 Watch the full interview here: https://youtu.be/mTzenBsBoTQ

📎 Read the full article here:

Futuready Sinto.pdf

Download PDF • 9.45MB

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