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Purpose to Profit: Building Media Value by Growing With People
- BRANDi
- 17 hours ago
- 1 min read
“A future-ready business isn’t built on legacy—it’s built on the courage to unlock new possibilities.”
In FUTUREADY Leader EP.14,
K. Jeremiah Pitakwong, CEO of AME Imaginative Co., Ltd. under Amarin Group, reflects on what it truly means to lead a media company in a world where habits shift faster than algorithms. For him, AME’s spin-off was never about starting over but about unlocking the potential that had always been there—reimagining beloved ingredients like home, design, lifestyle, and family into new formats, experiences, and businesses that speak to how people live today.
From redefining Baan Lae Suan beyond print, to building real-life engagement through fairs and communities, to balancing purpose with profit so 300 families can thrive—K. Jeremiah reveals why leadership today is less about holding on, and more about letting go, learning anew, and designing growth that is meaningful for the people behind the brand.
📌 Watch the full interview here: https://youtu.be/6BxTZfNEzvQ
📎 Read the full article here:
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